Saging The World
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Saging The World

Saging The World

“Saging” has gone mainstream. This viral trend is now common in movies, TV shows, social media, and cleansing rituals—people burning sage bundles in the hope of purifying space and clearing bad energy. Instead of healing, the appropriated use of saging in popular culture is having a devastating impact. The short documentary was produced by Rose Ramirez, Deborah Small, and the California Native Plant Society to foster awareness and inspire action for white sage.

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